Trends and Research

Lotus Themes’ contribution to Zendesk Guide Users for 2018

We have finalized the list of improvements for Zendesk that were developed by Lotus Themes in 2017 and are glad to present them to the masses. Learn more about Zendesk Guide themes, custom design, email branding and extensions.  

Why is it crucial to customize Zendesk?

Every business treats its website seriously and invests considerable amounts of money to the design, layout, technical and usability audits. Customized and branded website stands out and creates the right impression to customers. At the same time, these people may forget or, even worse, they don’t understand why it’s important to customize Zendesk help center, though it’s A PART of their website.  

A Smart Way for Zendesk Users to Spend an End-of-Year Budget

What usually happens to an end-of-year budget? Most companies have a “use-it-or-lose-it” rule and for a good reason. The budget will not be carried over into a new year and, what’s worse, it could be reduced for the next year too. So what should you do now?  

Super Expensive iPhone X Can Cause Your Zendesk Help Center Theme Super Expensive Problems

It’s hardly believable that the newest iPhone X which hasn’t even gone global in mass production has officially acknowledged the issues with the website layouts. What does this mean for you and your business?   

Customer service dilemma: Human touch VS web self-service portal

This article will indulge in the interesting topic of human touch, regular customer service support via agents in the form of live chats, help desk applications, phone calls and more VERSUS web customer self-service.  

Optimizing Your Zendesk Support Process for Holiday Seasons

These time-tested suggestions can be a boon to your support system and can steer your marketing efforts toward long-term success.

Inspire Employees to Care About Customers

Although the job may often be masked in fun and enthusiasm, customer service is, in reality, an uphill battle much of the time. Apart from dealing with complaining customers most of the day (with the nice ones turning up once in a blue moon, if at all), there are times your employees even have to deal with verbal abuse.

Ways To Attract Customers To Buy More From You

The thrill of charting out a business plan and acquiring new customers by implementing it is certainly enthralling. However, as your business grows this should not be the only thrill that keeps you busy. Sadly, many like to keep enjoying this new found thrill resulting in the doom of the business.

Customer Service As A Lead-Generating Channel

Lead generation is the beginning of any business marketing strategy. Most modern marketing gurus promote digital marketing as an effective lead generation channel that includes landing pages, blogs, subscription pop-ups, and forms. All these time-tested lead generation channels have one thing in common, i.e. communication.

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