Trends and Research

5 reasons why it’s important to refresh your Help Center design

UX trends in the redesigning of help centers and self-service portals. Five best recommendations to guide and assure you about the changes you want to make. Take a look and be ready to refresh the design of your web portal!

Ticket deflection — what does it mean?

Knowledge base and ticket deflection — all you need to know. Go to the article to learn about self-service advantages, what ticket deflection means, whether it is measurable, and how to find the deflection ratio.  

When In Recession: The Importance and Benefits of Self-Service

Most Americans believe that there’s a recession on the way. This has already started to influence businesses as companies try to reduce costs and explore opportunities to increase their efficiency. Seeking solutions, experts look back to the history of recessions and find that an excellent customer experience can be a business’s greatest ally in these challenging times.

How does your Zendesk help center talk to your customers? Based on the May 2022 Zendesk Relate conference

Discussing the place of Zendesk help center in the era of conversational CRM — how it helps to increase support costs, what Matthias Goehler, Zendesk EMEA Chief Technology Officer, says, and what the community of customer experience thinks.  

Early bird CX trends 2022 — are they gonna be relevant in the future? Going through Steven Van Belleghem’s predictions of CX and their influence on help centers.

The crucial omens of the future of CX by Steven Van Belleghem, a thought leader on the transformation of customer relationships and the future of marketing. Are those predictions really true? Can they be relevant in your practice?  

7 Top Trends in Zendesk Design in 2021

2021 is just around the corner, but is your Zendesk Guide design keeping up with the times and meeting your users' expectations? Discover modern trends and recommendations on how to work with them, what to pay attention to on your help center, and which tools to use.  

Top 5 Customer Experience Trends for 2021 and How to Implement Them Effectively

Today, having a customer experience strategy integrated with every part of a company’s operations is a must-have, as stated in the extensive study by Hotjar. We'll review the most important findings that can help position you among the leaders in 2021.  

How to Win the Holiday Season 2020 with Your Customer Service Team

The holiday season promises a lot more customers, a lot more orders and revenue as well as headaches, hassle and problems, IF your customer service is not prepared for it well enough.  

How to Measure and Maximize Self-Service ROI with the Zendesk Help Center

When businesses are coping with increased support volumes in times of uncertainty, it’s more important than ever to reduce costs and provide clients with efficient customer experience. Zendesk help center is a solution that lets you save and give your customers an easy-to-use support channel.    

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